Dana then announced that since the tickets had gone on sale for Fight Club members that weekend, over 13 thousand tickets had already been sold. He is fully expecting to have the event sold out, and with the Bell Center having a capacity of over 22 thousand, it will be the highest attended show they have ever had, breaking the attendance record they recently set in Ohio.

Notes from the Q&A period:

When asked which Rocky opponent George St. Pierre would be, St. Pierre answered that it would not be a Rocky movie at all, and that Serra will find it much different than the movies.

When asked about the apparent growing tension between the two, GSP responded that respects everyone in the sport, despite what has been said in the media. Doesn’t mind what's been said, because he “doesn’t fight with anger, he fights with his head”.

GSP is questioned if fighting at home will cause any distractions. GSP says he fights best when under pressure and that he is working on his mental game. He believes now that he is a totally different fighter then the one that fought Serra the last time.

When asked about dropping weight should he lose this fight, George said all of his focus is on Matt Serra, so if he loses, he will not drop weight to fight BJ Penn. Hey may gain weight, but not drop it.

Dana White admits that the trip to England was too soon, that they got killed and lost a lot of money.

When asked of this is a trial run for future events in Canada, Dana White basically said that this was not a trial at all. That no matter where they go in the world, Canadians fans are there, so they will continue to fight in Canada. Says a Canadian network deal is in the works.

Serra says that he used to being the underdog, including being “a ridiculous 14-1 underdog the first time”. Said he proved a lot of people wrong, (he looks up at Dana White). Matt continued by saying that he thought that if you beat the man, you should be the man, but Dana likes GSP so much, that he may make it 2 out of 3, or 3 out of 5.

Dana also said that he has been the top PPV promotion in 2006 and 2007, beating the WWE and HBO Boxing, and that states like New York provinces like Ontario would want to change their regulations to allow the UFC to hold events there. .

I really found GSP’s comment about not thinking that Serra is under-estimated at all very interesting. He re-iterated that his loss was due to all the errors he made. Since the question was asked and answered in French, it will be interesting to see what Serra’s comments are when he realizes what was said. Essentially, he agrees that Serra should have been a 14 to 1 underdog.