The Wellington, Florida gym was the first kind of licensee franchise that opened. Dan Amato purchased a licensing agreement and built that gym, modeling it after the Vegas gym and he put together a really good staff with a good group of guys that are winning grappling tournaments and stuff to perpetuate the Xtreme Couture brand.
We own the other one in Vancouver, Washington that is a nice area, but not a real hot spot for fighting, at least right now. There are no real notable fighters coming out of that area. Those fighters are kind of your marketing tool when they are out wearing your stuff and representing your brand in the community. It has done fine but it hasn’t achieved what the West Palm Beach Xtreme Couture has.
The Chicago branch has just now opened just two months ago and it’s already off and running and doing very well. Pete Becker and Eric Wetzel are running it and are doing a great job. So I am sure you are going to see some pretty interesting fighters coming out of the Chicago area associated with Xtreme Couture.
We’ve sold two more licenses, one in Kansas City and one in Toronto. Both of those will be open in the early part of 2008. We’re excited to see our first international gym open up in Toronto. It’s a great city with a lot of interest in MMA. We’re helping hopefully to lobby to get MMA sanctioned in Ontario – it’s one of the few provinces in Canada that doesn’t have it sanctioned at this time.
PDG: Is there anywhere you’d also like to expand – either in America or internationally, to host gyms? Randy: I think there are some logical places - obviously New York, with the population base and the fan base in and around New York City. There’s already been minor interest in New York.
There is another man that is in the process of purchasing a licensing agreement from us for Honolulu, Hawaii; which will be interesting. And we’ve also had interest in the U.K. – London, again, with the state of mixed martial arts in the U.K. which would be huge. So with those three areas with the right people would be very cool to expand to.
PDG: How about your clothing line? Randy: The Xtreme Couture clothing line is the second piece of the puzzle. My wife was working for Wynn Resorts in executive marketing. She ran into some players that didn’t know anything about MMA but they ran a licensing company that did clothing lines and had an energy drink called Who’s Your Daddy?
She was talking about me and they wanted to meet so I came in and had dinner with them. These guys are like twenty-eight, twenty-nine year old guys and they run a multi-million dollar company – which is pretty impressive. So they are like with a name like Couture you need to do a clothing line. They were kind of in the middle of doing theirs and said they could show me how to do a lot of that stuff and share some ideas.