Donald Cerrone likes to live life on the wild side.
Cerrone, a member of the UFC’s lightweight division, has signed with friend Kevin Harvick and his Kevin Harvick Inc. company. Harvick is a NASCAR driver.
“One of KHI’s strongest qualities always has been our ability to sell and maintain sponsorship in NASCAR despite the economic challenges,” said Harvick, who owns KHI with his wife, DeLana.
Harvick recently closed out the racing operations side of KHI, moving to athletes and sponsors outside of auto racing. They also represent driver Jeff Burton and golfer Jason Gore.
“It’s an honor and privilege to have this new relationship with Kevin and KHI,” Cerrone said.
Cerrone (20-5) will return to action this August against Rafael dos Anjos in the co-main event of UFC on FS1: Condit vs. Kampmann 2.