FX and FOX are happy with the results from the first season of The Ultimate Fighter: Live. UFC president Dana White, however, is not, so changes are coming.
While the networks are pleased that the show is doing well in the key 18-to-34-year-old male demographic for Friday night, White feels like there is more out there. Currently, UFC bantamweight champion Dominick Cruz and No. 1 contender Urijah Faber are coaches on the show.
“It’s not that I’m not happy,” said White, in a recent interview with MMAjunkie.com. “I said it’s a home run for them….since they’re dominating Friday nights with 18-to-34-year-old males. It’s not the best position for me, though.”
The ratings have come back at an all-time low for the reality series, including just 947,000 viewers for an episode earlier this month.
“We’re going to fix it. I read all the (expletive) from people who have no (expletive) clue what they’re talking about,” White said. “We’re with guys who are the best in the business. We will get this thing dialed in and make it great. I’ve been hearing ‘TUF’ ran its course since season four. And here we are on season 15.”
The show airs live each and every Friday night on FX at 10 p.m. ET. FightLine provides complete episode recaps each week, as well.