StrikeForce lightweight Lyle “Fancy Pants” Beerbohm has ended his sponsorship relationship with controversial MMA clothing brand Hoelzer Reich. The company has recently come under fire for the nature of its logos and clothing, and has been banned by Zuffa and StrikeForce from appearing as sponsors at their events.
“I apologize for any offense that I’ve caused by my association with Hoelzer Reich. While I support Jamie Vine and the people behind the company, as they have been good to me, the opinion of my fans and the MMA community is very important to me. I have brought on someone to help me with my sponsorships, and as a result, I don’t anticipate having any more problems in this area,” stated Beerbohm.
“In no way do I condone anti-Semitism or Nazi symbolism. I believe there’s been a lot of misinformation that’s contributed to the swell of negative attention and opinions that has taken hold, and I regret that my name has been attached to it. When I was first approached about being sponsored by Jamie, it was explained to me that the Germanic imagery utilized for their designs predate Nazi rule in Germany. I was satisfied with the information provided, and agreed to terms. Unfortunately, I failed to anticipate that assumptions would be made, and now we are where we are. I look forward to moving past this, and being able to focus on training and fighting.”
The undefeated Beerbohm (13-0) is one of the top prospects in all of MMA. His next fight is expected to take place in either January or February for StrikeForce.