This past weekend, 4.7 million viewers tuned in to Spike TV to watch UFC 75: CHAMPION vs. CHAMPION. The event featured the first UFC title match ever on Spike and saw Quinton “Rampage” Jackson retain the UFC Light Heavyweight championship against Dan “Hollywood” Henderson.
The UFC 75 telecast emanating from the O2 Arena in London, England peaked at 5.6 million viewers. The fight card drew more Men 18-34 and Men 18-49 than anything else on television, broadcast or cable on September 8, including heavy sports competition from college football on ABC and ESPN, NASCAR on ABC, and the U.S. Open Women’s Final on CBS.
“The ratings are further proof that the tide in American sports is changing,” said Kevin Kay, General Manager, Spike TV. “Young men, who constitute the Spike TV core audience, prefer the incredible action and athleticism of the UFC to more traditional sports.”